The new trek will visit intimate venues in five cities this April and will feature live acoustic performances by rising Latin rhythm artist J Balvin, Bachata sensation Prince Royce and Salsa singer-songwriter Victor Manuelle, all of whom are Billboard Latin Music Awards finalists. Romeo Santos To Participate in Exclusive Q&A at Billboard Latin Music Conference The Billboard En Vivo tour, sponsored by Coors Light, Pepsi and Comcast, will begin on April 3 in New York City, and visits Chicago (April 7), L.A. (April 15), Houston (April 22) before wrapping up April 29 in Miami. The concerts are a warm-up for the Billboard Latin Music Awards, which take place April 30 from BankUnited Center in Miami.
"The Billboard En Vivo concert series demonstrates Billboard's continued commitment to the evolving Latin market," comments Janice Min, co-president and chief creative officer of Guggenheim Media's Entertainment Group, which consists of Billboard and The Hollywood Reporter. "As Latin musicians continue to build mainstream momentum, Billboard is bringing together hundreds of passionate music fans for a series of special moments leading up to one of our biggest nights, the Billboard Latin Music Awards."
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